E-commerce Product SEO Checker

Checks

What it checks

• Product JSON-LD present, with Google’s required and recommended properties
• Offers: price, currency and a schema.org availability value
• GTIN, MPN or SKU identifiers
• BreadcrumbList markup
• Status, noindex, canonical, title, meta description and one H1
• Product images without alt text

Results

How to read the results

• Missing required properties stop rich results; missing recommended ones limit them.
• A canonical to another URL is reported, not judged: variants often point to the main product on purpose.

Mistakes

Common mistakes

• Marking up a price that differs from the one on the page; use the Product Price & Schema Consistency Checker.
• Writing availability as plain text such as "Available" instead of https://schema.org/InStock.
• Leaving the brand as the store name.

Example

A worked example

A WooCommerce product has Product markup without a brand or GTIN and an image with no alt text; adding them takes three fields in the product editor.

Limits

Limitations

• Checks the HTML the server sends. Content a page adds with JavaScript after loading is not seen.
• Some sites block or challenge automated requests; then the result shows what a crawler without a browser would get.
• Reads JSON-LD in the HTML. Markup a script adds after loading, which Google may still read, is not seen here.
• Eligibility is not a guarantee: Google decides whether to show product rich results.